Sales Strategist · Visual Storyteller

Helping founders
sell better, tell better,
build something real.

15 years closing deals across enterprise and SMB. A camera and an eye for stories on the side. I bring both to the table — for the teams I work with, and the brands they're building.

Two sides of the same craft.

I've spent 15+ years in sales — building pipelines from scratch, coaching reps into closers, and helping founders find the words that turn cold strangers into customers. The work I'm proudest of isn't the quotas hit. It's the people who learned to sell without losing themselves.

Outside of that, I'm a photographer and videographer. I shoot my kids' sports teams on weekends, families on commission, and the occasional founder portrait. I run a YouTube channel about Chelsea FC because some loves don't need a business model.

The through-line is the same: I'm interested in how things land. A pitch. A photo. A story. Whether I'm in a sales motion or behind a lens, I'm trying to make something honest connect with the right person.

15+
Years in sales
$50M+
Revenue influenced
100+
Reps coached
2
YouTube channels

Three ways we can work together.

Whether you need a partner to build your sales engine, sharpen your team, or capture a moment that matters — there's a way in.

Fractional Sales Leadership

For founders who need a senior sales operator without the headcount. Pipeline strategy, process build, first-AE hiring, deal coaching, and the unglamorous stuff that actually moves revenue.

From $2,500/month

1:1 Sales Coaching

For AEs and SDRs who want to close bigger deals and stop sounding like everyone else. Weekly calls, live deal review, frameworks you'll actually use. No fluff, no upsells.

From $500/month

Photography & Video

Founder portraits, family sessions, kids' sports, and brand stories. The kind of images that don't look like everyone else's. Based locally, available for travel.

From $400/session

Fifteen years. A lot of conversations.

A snapshot of the roles, results, and lessons that shape how I work today. Detailed case studies available on request.

2023 — Present
Sales Consultant & Coach
Independent
Working with founders and revenue teams on positioning, pipeline strategy, and rep development. Selected engagements have included GTM rebuilds for early-stage SaaS founders and 1:1 coaching for senior AEs at growth-stage companies.
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[Your Most Recent Role]
[Company Name]
A 1–2 sentence summary of what you did, who you sold to, and one or two specific results. Numbers carry weight — quota attainment, revenue closed, team size, or deals over a certain threshold.
YYYY — YYYY
[Prior Role]
[Company Name]
Replace with your role description, market segment, and a memorable win or accomplishment.
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[Earlier Role]
[Company Name]
Replace with your role description and key accomplishments.

A selection of recent work.

Kids' sports, family sessions, and the in-between moments. Click any frame for the full story.

Two channels. Two passions.

One on the craft of selling and building a brand at this stage of life. One on the only club that matters.

Let's build something honest.

Sales engagement, coaching, photography, or just a good conversation about the craft — I'd love to hear from you.

fuad.a84@gmail.com